Project Description

About TTC New Year’s Eve Campaign

DoubleUnderscore worked with copywriter Megha Kumar to design and execute this campaign for TTC (Toronto Transit Commitee) New Year’s Eve Promotion. The Graphic is a representation of the TTC Subway route turned on it’s side to reflect the festivities of New Year’s Eve. This campaign was then expanded to future events in toronto such as Pride Toronto and St. Patrick’s Day.

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